Services

Consulting

Lending his experience and expertise to others, Howard has been engaged by world-class companies to help them achieve even greater success in a crowded marketplace … whether it’s through serving as interim or part-time CMO, conducting proprietary market research, gathering competitive intelligence, crafting strategic marketing initiatives, or creating compelling communication campaigns.

“Howard’s decision to offer consulting services is good news for the design industry. He is one of the most creative and talented marketing people I have ever seen.”
– Mark Zweig, Founder and CEO, ZweigWhite

Click here for the top six ways Howard has helped others and can help you, too.

Training

Believing “Those who can, teach,” Howard has conducted dozens of marketing clinics and taught hundreds of workshops and classes. His writings have been widely published in books, magazines and websites, and he has taught classes at Cornell, University of Southern California, Rensselaer Polytechnic Institute, and University of Hawaii.

“Howard has tremendous insights into branding by design. His original research on the subject captivated my students and industry professionals alike.”
– Professor Chekitan Dev, Cornell University

Coaching / Mentoring

Howard has served as mentor and coach to many in the business. He believes that the most effective results come from real-life, real-time guidance while learning by doing.

“I can say without hesitation that the best benefit I had in my first few months in this new position was Howard’s guidance, counsel and mentorship.”
– Gregory Fischer, Vice President and Market Leader, Yazdani Studio

Speaking

Howard has delivered keynote speeches and presentations throughout the U.S. as well as in Rome, Budapest, Dubai, Moscow, Cannes, Singapore, Hong Kong, Beijing and Shanghai. Topics have included:

  • Exporting Expertise: Hot Spots and Not Spots
  • Going Global: Strategies and Tactics for Expanding Internationally
  • David Slays Goliath: Case Stories Illustrating How Underdogs Win Big Against All Odds
  • Differentiate and Dominate: Define Your Distinctive Competence and Carve Your Niche with a Bulldozer
  • Correlating Design and the Bottom Line: How to Quantify Your Value in Ways that Resonate with Clients
  • Revitalizing Your Brand from the Inside Out: Eight Common Mistakes and How to Avoid Them

“Howard’s session was particularly energizing – it made me want to jump in and fire up the troops back at the office!”
– Mary Moore, Associate Principal, Syska Hennessy Group, Inc.

“Howard, your terrific presentation to our group received universal high marks on content and insight. Many remarked that you were the best speaker we ever had. Everyone got something out of it that was immediately actionable and applicable to their business.”
– Mark (Rusty) Sherwood | Vice President | McGraw-Hill Construction and AEC Build Business Forum

To book Howard for a speaking engagement, click here.

A sampling of recent speaking engagements:
“Marketing and Business Development for Entrepreneurial Start-Ups”

XLR8UH, Honolulu, HI

“How to Build Your Brand to Grow Your Business”

SMPS Hawaii, Honolulu, HI

“Disruptive Digital Technologies That Will Transform Your Business”

Build Business National Conference, Los Angeles, CA

“Win More, Pursue Less: Marketing and Business Development Symposium”

SMPS Hawaii, Honolulu, HI

“Cultural Considerations: Asking for Feedback from Foreign Clients”

Client Experience Conference, Dallas, TX

“How to Handle Client Debriefings”

SMPS Lunch+Learn, Honolulu, HI

“How Can Imaginative Design Drive Business for Hotels?” (Roundtable Moderator)

Hotel Investment Conference Asia-Pacific, Singapore

“What’s Next in Luxury Hotel Design?” (Roundtable Moderator)

Hotel Investment Conference Asia-Pacific, Hong Kong

“The Importance of Your Brand: What You Need to Know”

SMPS Hawaii, Honolulu, HI

 “The Traditional Marketing Playbook is Dead. Are You Ready?”

SMPS Pacific Regional Conference, San Diego, CA

 “The Three Marketeers: Dueling Your Way Forward to a Victorious Career Path”

SMPS Pacific Regional Conference, San Diego, CA

“David Slays Goliath: How to Win That Big Job Against All Odds”

AGC National Conference, Honolulu, HI

 “Correlating Design and the Bottom Line”

KA Connect, San Francisco, CA

“The Importance of Your Brand: What You Need to Know”

AEBL Step Up to Leadership, San Francisco + Newport Beach, CA

“David Slays Goliath: How to Win That Big Job Against All Odds”

Build Business National Conference, San Francisco, CA

“Who Are You? Why You Need to Define Your Brand”

USC Architecture XED (Executive Education & Professional Development), Los Angeles

“Career Tracks for Marketing and Non-Technical Staff”

SMPS Lunch+Learn, Honolulu, HI

 

Howard Wolff
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Direct 1.808.683.2600
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Advanced Marketing for Design Firms